NORTHWINDBY ORTHOGRAPH

✦ YOUR SALES TEAM. WITH A TAILWIND.

Less busywork.
More business.
Three times the potential.

Give every salesperson an AI advantage. Turn customer knowledge into the right next move — and complex proposals into minutes of work.

One shared memory. A clear process. Your team in control.

N
3×

AMPLIFY YOUR
SALES POTENTIAL

Powered by knowledge. Accelerated by AI.
THE NORTHWIND WORKSPACEEvery opportunity. A clear next step.
Northwind sales pipeline with fictional companies including Enchanted Castle Co., Seven Dwarfs Mining and Glass Slipper Industries
✦
Your next move, already in focus.

Glass Slipper Industries is ready for a scope review.
Confirm the decision-maker, then prepare the proposal.

AI-ASSISTED CUSTOMER INTELLIGENCE

Built for the entire commercial journey

CRM & customer knowledgeAI-assisted actionIntelligent offers
3×

The ambition: multiply your team's capacity,
without multiplying the admin.

One

Shared customer memory.
From first conversation to final commitment.

Minutes

From rich customer context
to a sophisticated, review-ready proposal.

01 / A CONNECTED SALES ENGINE

Your best salesperson's knowledge.
Your whole team's advantage.

Great sales work leaves a trail of insight. Northwind brings it together, so every conversation starts with understanding.

01

Relationships with
a shared memory.

Customer needs, conversations, decisions, documents and commitments belong together. Preserve the full story, even when people or responsibilities change.

  • Customer history, comments and attachments
  • Clear ownership and team collaboration
  • Context your AI can actually work with
Explore customer intelligence
Customer workspaceGlass Slipper Industries
English customer workspace for Glass Slipper Industries with fictional contacts, notes, owners and proposal references
A complete customer story. Available to the next colleague.
02

See the momentum.
Act while it matters.

Flexible sales boards show where each opportunity stands. Due cards brings follow-ups and interest levels into focus, so your team can prioritize eager buyers and reconnect with leads before momentum fades.

DiscoverProposeNegotiateWin
03

AI with context.
Action with confidence.

Prepare account briefings, uncover missing inputs, suggest next steps and draft relevant emails. Work inside Northwind or through an MCP-connected AI assistant.

✦ “What should we do next for Glass Slipper Industries?”

DUE CARDS / THE RIGHT CUSTOMER. THE RIGHT MOMENT.

Keep hot leads moving.
Catch cooling ones early.

See who is ready for the next conversation — and who has been waiting too long. Interest levels and next-action dates help you read the relationship, focus on the hottest opportunities and pick up a cooling lead while there is still time.

  • Prioritize high-interest customers with a follow-up due
  • Spot overdue conversations before the opportunity slips away
  • Use the shared customer history to reconnect with relevance

YOUR FOLLOW-UP FOCUS

High interestGlass Slipper Industries

Scope review due today. Keep the buying conversation moving.

Next move: confirm the proposal scope
Follow-up overdueEnchanted Castle Co.

A conversation is waiting. Revisit their priorities before momentum fades.

Next move: reconnect with a relevant update
Fictional examples. Priorities reflect recorded interest and follow-up dates.

02 / THE OFFER IS YOUR ADVANTAGE

A conversation becomes
your next winning proposal.

Create even substantial, professional proposals through a simple conversation — in minutes. AI draws on the full customer knowledge in your CRM to build a relevant offer, then brings it to life with visuals, an interactive business case and insight into what the buyer cares about.

FROM DISCOVERY TO DECISION

From “prepare an offer”
to a complete commercial story.

Describe what you need in plain language. Your connected AI uses the CRM’s customer history, requirements and decisions to assemble a tailored proposal. Sophisticated scope, clear pricing and a persuasive narrative — with your team reviewing the final terms.

01Tailored to the customerThe full CRM story informs the scope and the message.
02Built to explain the valueYour customer tests the value using their own numbers.
03Designed for the decisionBeautiful web proposals, engagement insights and print-ready documents.
✦ NORTHWIND OFFERSGLASS-SLIPPER-001
Customer-facing proposal for fictional Glass Slipper Industries, showing executive summary and interactive business case
✦
Prepared with AI.Reviewed by your team.
One conversationFull customer contextProfessional proposalMeasurable buyer interest

EVERY PART OF THE OFFER WORKS HARDER.

Explain the value.
See what resonates. Move the deal forward.

01 / CREATE BY CONVERSATION

Big proposals.
A small amount of effort.

Ask your AI assistant for the offer you need. Even a large, detailed commercial proposal can come together in minutes, with the entire customer story from Northwind guiding the draft.

YOU

“Prepare a professional proposal for Glass Slipper Industries. Use our discovery notes, include the Royal Workshop scope, pricing and a business case.”

✦ AI + NORTHWIND

Customer context · Scope · Commercial terms · Value drivers

02 / MAKE IT VISUAL

A proposal worth
spending time with.

Bring the story to life with real photographs, AI-enhanced images and explanatory diagrams. Your AI can prepare the visual content in minutes, alongside the proposal itself.

Customer needProposed solutionBusiness impact

Executive summaries and expandable detail serve both the decision-maker and the technical reader.

03 / PROVE THE BUSINESS CASE

Your customer's numbers.
A value they can see.

An interactive ROI calculator lets the buyer test the proposal with their own operating assumptions. Make the expected benefit concrete, discuss the inputs and see how the investment stacks up.

TRY AN ILLUSTRATIVE VALUE CALCULATION

Estimated annual benefit€24,000
Estimated payback6 months
Illustrative €12,000 investment, no recurring costs. Estimates depend on your assumptions.
04 / UNDERSTAND BUYER INTEREST

Know what caught
their attention.

See how much time visitors spent on each offer section. Identify the content they explored most, so your next conversation focuses on what matters to them.

05 / REPLAY THE READING JOURNEY

Go beyond the chart.
See how they explored.

Replay the visit to understand exactly how the buyer moved through the proposal. Spot where they lingered and which sections drew them back — then give those topics more attention in your follow-up.

ILLUSTRATIVE READING-JOURNEY PREVIEW

01
Executive summaryThe visitor opens the proposal and reads the overview.
This simplified demo illustrates the replay concept.
06 / WEB TO A FORMAL DOCUMENT

Beautiful online.
Professional on paper.

Print any completed proposal with one click. Create a polished PDF or a printed contract annex from the same structured offer — keeping the commercial story consistent across formats.

03 / KNOWLEDGE INTO MOMENTUM

From “what happened?”
to “here's what happens next.”

01 / CAPTURE

Keep the story.

Bring customer requirements, discovery notes and conversations into one shared workspace.

02 / UNDERSTAND

Find the next move.

Let AI turn the recorded context into a customer brief, relevant questions and a useful next action.

03 / PROPOSE

Make the case.

Prepare a tailored offer with scope, pricing and business-value assumptions. Review before publishing.

04 / FOLLOW THROUGH

Keep momentum.

Record the outcome, move the opportunity and keep agreed follow-ups and billing expectations visible.

✦

YOUR KNOWLEDGE. YOUR AI WORKSPACE.

Northwind goes where your AI works.

Connect compatible tools such as ChatGPT or Claude through MCP. Retrieve customer context, prepare proposals and use supported CRM actions through the connected account.

ChatGPTClaudeMCP

04 / TAKE A LOOK INSIDE

Serious sales tools.
A slightly less serious demo cast.

Meet the fictional businesses in our demo. Explore the real Northwind and Offers interfaces, with no customer information on display.

Northwind sales pipeline with fictional companies

A visual pipeline with clear stages, next-action dates and interest levels.

All companies, people, proposal references and commercial figures shown are fictional. AI outputs are illustrative.

A FEW GOOD QUESTIONS

Does Northwind replace our salespeople?

Northwind helps salespeople spend more time understanding customers and moving opportunities forward. AI assists with analysis, communication and proposal preparation; the team stays responsible for decisions and commitments.

What does “three times the potential” mean?

It is the ambition behind the product: increase sales capacity by reducing repeated administration, context reconstruction and proposal preparation. It is not a measured performance guarantee; actual results depend on your team, processes and adoption.

Can AI create complex commercial proposals?

Yes. Through a simple conversation, a connected AI assistant can use the CRM’s full customer context to prepare detailed proposals, visuals and an editable business case in minutes. Your team reviews scope, pricing and assumptions before publication.

Can we use Northwind with our existing AI assistant?

Compatible MCP clients can retrieve Northwind knowledge and perform supported actions. Availability depends on client configuration, exposed tools and the connected account's access.

PUT THE WIND BACK IN YOUR SALES.

More customer understanding.
More forward motion.
More room to sell.

Explore the Northwind workspace

Customer knowledge. AI-assisted action. Exceptional offers.

NORTHWINDBY ORTHOGRAPH

YOUR ORTHOGRAPH ACCOUNT

Welcome back.

Sign in with the same account you use across OrthoGraph.

New to OrthoGraph? Create an account